Instaprint
Instaprint was set up mainly to target the 'Instant Print and Print on Demand Services' that include some general office stationery printing such as name cards, letterheads, envelopes, company profiles, brochures, leaflet, and many more. Instaprint founded in 2013 upon service and seeks to exceed client expectations in the quality of each of their printing project. Their commitment is to serving excellence extends beyond the quality of the finished product. To inspire customer loyalty, they build relationships, anticipate and deter problems, honor deadlines, and serve as an integral part of their customer's team.
Service
E-Commerce Web Development, Web Development, Website Design, SEO & Digital Marketing
Client
Instaprint
Year
2017
PROBLEM
Before using an e-commerce website, Instaprint’s sales just come from an offline transaction (customers who came by their branch to do the printing projects). The sales process that only relies on this method is quite difficult too. It is because Instaprint has to deal with the number of customers with a lot of needs one by one. And the process of ordering each product might also be more difficult to do because every admin or staff on their branch must be able to understand and listed every service that they offered from the customers, where there are so many various variants of their services.
Before using SEO & Digital Marketing Services from Eannovate, Instaprint only relies on its marketing effort from the offline channel (mouth to mouth advertising/sales). This marketing process is quite hard to do because Instaprint’s team needs to arrange their salesmen dan sales target repeatedly without knowing if the result is making their brand gets more recognized or not. Of course, without market their services in the digital world, their target audiences still going to be a smaller amount compared with what SEO & Digital Marketing can do to their brand.
SOLUTION
Instaprint is using one of the Eannovate products that are E-Commerce Web Development & Website Design to help them speed up and making the order process is easier for their customers. Customers also can purchase their products comfortably with a well-designed visual interface, clearer, & easy navigation.
After entering an order from the website, the notifications about payment and order status can also be clearly seen on the website. So, their customer doesn’t lose patience in waiting for the order to arrive. With EANNOVATE SEO & Digital Marketing Services, Instaprint experience a significant increase from their website Visitors & Pageviews (number of pages viewed). With this increasing number, Instaprint is more recognizable than before from their targeted audiences.
RESULT
By using an e-commerce website, Instaprint can build a more loyal audience in it (direct channel) without relying on other platforms. And also, Customers also can purchase their products comfortably with a well-designed visual interface, clearer, & easy navigation. After entering an order from the website, the notifications about payment and order status can also be clearly seen on the website. So, their customer doesn’t lose patience in waiting for the order to arrive.
Instaprint experience a significant increase from their website Visitors & Pageviews (number of pages viewed). With this increasing number, Instaprint is more recognizable than before from their targeted audiences. Instaprint is also known as the best digital printing within the Area of Serpong & Tangerang that has been in the first place on SERP ( Google Search Engine) for months. It also makes the information provided from Instaprint is always official (valid) and up to date.